Advertising Account Manager Job Description

October 13, 20110 Comments

Advertising Account Manager Job Profile and Description

An advertising account manager acts as a link between the companies and the public. Companies and organizations employ advertising agencies for initiating and promoting their products to the public as advertising is very important. The advertising account manager represents the company itself and interacts directly with clients. It will be the main responsibility to establish, maintain client- firm relationship thereby helping both the firm and the client.

Advertising Account Manager Duties and Responsibilities

Here are the following duties and responsibilities which have to be fulfilled by an advertising account manager properly:

  • He or she has to work for the gauge the advertisement and marketing goals so has to meet the prospective clients.
  • He or she firstly ahs to prepare the budgets for the projects and then will try to complete within the stipulated time and budget.
  • He or she has to provide help to the clients in generating novel concepts for the advertising firm’s creative department by pitching the ideas.
  • It will be the duty to implement the changes voiced by the client back to the creative team in the project.
  • He or she has to pay strict attention to the operation and will try to get the feedback and create adequate amount of networking and relationship building.
  • He or she needs to do the proper adequate advertising account management to make the organization run smoothly.

Advertising Account Manager Skills and Specifications

The candidate should have required skills and specifications to do the job and here are the following attributes:

  • MULTI TASKING ABILITIES: The person needs to have multi- tasking abilities as will have to handle many projects in one time.
  • RESPONSIBLE: He or she should be very responsible for the work and should have urged for the achievement.
  • SUPERVISIORY SKILLS: He or she should have the ability to monitor necessary areas with the excellent supervisory skills.
  • COMMUNICATION SKILLS: He or she should necessarily have exceptional communication skills both verbally and written.
  • MARKETING ABILITIES: He or she should have excellent marketing and advertising abilities for the product and service launched by the company.
  • INTERPERSONAL SKILLS: The person needs to be very much patient as well as organized for the work.

Advertising Account Manager Education and Qualifications

  • The basic degree required for the job is a Bachelor’s degree in subjects such as advertising, marketing or business administration.
  • It will definitely provide an advantage to the person having pre professional experience such as internships, work studies, undergraduate research projects or even experience of working in advertising firms is an added advantage.

Advertising Account Manager Salary

  • The average starting salary for advertising account managers is approximately $37,000 annually according to the pay scale.

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