SEO Article Marketing Manager Job Description

March 30, 20120 Comments

SEO Article Marketing Manager Profile and Description

The SEO Article Marketing Manager reports to an Internet or e-commerce director in a company or to the Head of an online marketing firm and is responsible for generating the required preponderance of search optimized, keyword-laden articles for increasing website page ranking and online reputation management. The position supervises a team of writers both in the office or remotely to ensure they are productive in generating internet articles that follow specifications defined by the company or clients.

SEO Article Marketing Manager Duties and Responsibilities

  1. Oversee the hiring of SEO internet writers
  2. Coordinate with HR the implementation of hiring screening standards for writers to be stationed in the office or as home jobs.
  3. Meet and discuss with clients their SEO articles requirements
  4. Create and maintain healthy business relationships with various 3rd party article directory administrators and owners to ensure a consistent service for the company’s articles.
  5. Supervise writers in the department to ensure they perform their duties and responsibilities in accordance with corporate policies and operating standards.
  6. Keep abreast with search engine technologies and trends to ensure that articles are search optimized at all times.

SEO Article Marketing Manager Skills and Specifications

  • Should possess excellent knowledge of Search Engine Optimization skills and online article marketing
  • Should possess excellent verbal and written communication skills
  • Should possess excellent organizational, supervisory and managerial skills

SEO Article Marketing Manager Education and Qualifications

  • A college degree in journalism, marketing or business administration is basic but a master’s degree is an added advantage in the presence of competitive employment and career advancement.
  • At least 2-4 years experience in managing a team of internet writers for SEO initiatives.

SEO Article Marketing Manager Salary

The annual average salary of an Article Marketing Manger varies depending on the company and its location as well as the experience and qualification, the average salary drawn is $65,000 per annum.

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