Marketing Engineer Job Description

May 16, 20120 Comments

Marketing Engineer Job Profile and Description

A Marketing Engineer is a professional who has the capability to comprehend different specialized factors of the technological innovation area, and is engaged in the products’ marketing strategies. There are various kinds of products with specialized features which are not clear and understandable to the customers, and here the role of a Marketing Engineer comes into play. They help explain the technical know-how of the products to the customers.

Engineer Duties and Responsibilities –

  • Meeting the clients and describing them about the specialized items and their unique benefits
  • Performing the educational demos of the products at the industry events.
  • Working closely with the marketing techniques teams to be able to explain to them the style in which items work.
  • Providing expert consultancy to clients whenever any item requires repairs, improvements and adjustments.
  • Working with the specialized writers to make the content for the websites and educational study materials.
  • Serving as a arbitrator between the clients and item specialized engineers to be able to design a item in the way the clients like it most.
  • Reconciling the financial constraints with the product engineers in case the clients are not happy with the item price.

Marketing Engineer Skills and Specifications –

  • Must have excellent communication skills
  • Must be able to work with all types of customers
  • Must have excellent marketing skills
  • Must be able to train and drive the sales team
  • Must be able to develop innovative technologies

Marketing Engineer Education and Qualifications –

  • A Bachelor’s degree in electronic engineering or mechanical engineering is required and, a degree in marketing or business administration is also desirable.

Marketing Engineer Salary –

The average annual salary for this position is around $83,100.

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