Wholesale Merchandiser Job Description

December 11, 20120 Comments

Wholesale Merchandiser Job Description

A wholesale merchandiser is an individual or a company who is responsible for selling merchandise to retail outlets. The merchandise comes direct from manufacturer and includes wide range of products as per the needs and requirements of the customers.

Duties and Responsibilities

  • A wholesale merchandiser has to work with professionals from retail Industry so he should be capable of identifying their needs and requirements.
  • He should have good knowledge of prevailing competition in the market so as to offer best deals to his customers.
  • He is responsible for the movement of product from manufacturer to retailer
  • A wholesale merchandiser has to maintain the proper accounts of all the retail outlets he is dealing with.
  • He has to keep a track record of all the goods which are being moved to the retail outlets.
  • He has to insure that the goods are in proper condition and as per the requirements of the customers.

Skills and Specification

  • For a person to be a wholesale merchandiser he should possess excellent business acumen along with impressive written and verbal communication skills.
  • He should have good convincing skills so that he can convince his customers to sale his products.
  • He ought to have thorough knowledge about retail outlets which deal into his type of products.
  • A wholesale merchandiser ought to have an analytical bent of mind so that he can access the present market conditions.

Education and Qualifications

Though there is no minimum qualification for a person to become a wholesale merchandiser but a graduate degree will be sufficient. An individual with any additional course or diploma in marketing or sales will surely have an advantage as compared with others.

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