Advertising Designer Job Description

November 25, 20110 Comments

Advertising designer job description and profile

The field of an advertising designing is very wide. There are a wide range of designer jobs like creative designer, art designer, digital designer, production designer and illustration and graphic designer. The job calls for someone who has creativity and innovative thinking to deliver out-of-the-box designs to the clients. The job of a production designer in the field has the most comprehensive job to fulfill and needs to organize and coordinate all the ideas and make them customer friendly.

Advertising designer duties and responsibilities

The duties and responsibilities of an advertising designer are as follows:

  • The advertisement designer has the main responsibility to create the advertising campaigns for the clients.
  • It is necessary to keep the factors in mind such as the requirements and satisfaction of the clients.
  • The Creative designers have the responsibility to come with campaign concepts and ideas to present the designs to the client.
  • The Art designers have the duty to prepare the concepts for using in the media like television, print and internet.
  • It will be necessary to work as an illustrator and graphic designers to computerize the designs.
  • He or she has to use the various multimedia applications and software’s for the designing.
  • They also have the duty to create the 3D models of the design and produce the final look of the product while working as an digital designer.

Advertising designer skills and specifications

The skills and specifications of the advertising designers are as follows:

  • The person needs to have the tremendous creativity and innovation skills to do the job.
  • He or she should have the ability to think out of the box to highlight the client’s product amidst the highly competitive market.
  • It is needed to have the ability to gauge the pulse of the end-customers and design ads to attract them.
  • The person should have the sound knowledge of marketing strategies to make the ads suitable for the strategies.
  • The person needs to have the excellent communication skills to be able to interact with the clients and understand their requirements.
  • The person needs to have the required strong knowledge of computer and internet applications.
  • He or she should have the ability to blend well into a team so should have the team working skills.
  • He or she should be capable of working together for creating an advertisement.

Advertising designer educations and qualifications

The educations and qualifications for advertising designers are:

  • The basic degree required for the job is a bachelor’s or master’s degree in advertising.
  • The other required degrees for doing the job are the degree or diploma in sales and marketing, public relations, communications, graphic design and computer applications.

Advertising designer salary

The salary of the designers basically depends upon the kind of designer.

  • The creative designer can generally earn in the range of the $75,000 to $120,000 per annum..
  • The salary for an art designer generally comes in the range of the $35,000 to $100,000 annually.

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