Public Relations Assistant Job Description

March 14, 20120 Comments

Public Relations Assistant Job Profile and Description

The role of a Public Relations Assistant is related to projecting the image of the company that they are working for. This role has become more pronounced in the age of modern media. The role requires someone with exceptional perception. They should be confidently able to communicate with a diverse range of people. A degree in mass communication is very helpful and will be most welcome for a Public Relations Assistant.

Public Relations Assistant Duties and Responsibilities

The duties of a Public Relations Assistant can be described as follows:

1.       Hold and control press conferences.

2.       Also handle and respond to media questions well.

3.       The post requires the holder to regularly have contact with members of the public.

4.       In doing this job you will need to coordinate communication strategies with other departments within the organization.

Public Relations Assistant Skills and specifications

If you are going to be a successful Public Relations Assistant you will need the following skills.

1.       You must possess excellent communication and diplomatic skills.

2.       You should have the confidence to deal with the press.

3.       The role calls for someone that understands the importance of confidentiality in their work.

4.       You will need to be well organized and have practical knowledge of the PR industry.

Public Relations Assistant education and Qualification

However you can still secure the job if you have training in the field. Many journalists have transitioned into the job through experience and the numerous connections that they will have built over their careers.

Public Relations Assistants Salary

The salary for a Public Relations Assistant averages from $50,000 to $95,000 depending on the company that they are working with and on their knowledge and experience. Experienced public relations agents may command considerably higher wages especially if they are working for a well known celebrity or a major political figure. The role is dynamic enough to transition into new developments.


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