Brand Strategist Job Description
Brand Strategist Job Profile and Description
The role of a ‘Brand Strategist’ is very important in any business. A brand strategist is responsible for planning strategies for brand promotion. It involves performing market research to identify business opportunities for a brand. They work with the sales and marketing team in a company. They have to find new and innovative ways to enhance branding of a product.
Brand Strategist Duties and Responsibilities:
- Performing market research for brand promotion
- Identifying the loopholes in the current promotion strategies & making the corrections
- Planning short or long term strategies as per the business needs
- Working in coordination with the brand managers and directors to promote a brand
- Finding best possible way to introduce products in the market
- Must bring regular & intelligent changes in the promotion strategies to keep the brand interesting in the eye of the customers
Brand Strategist Skills and Specifications:
- Excellent communication skills
- Should have good market research skills, and knowledge about market trends, and a clear understanding about brand promotion.
Brand Strategist Education and Qualifications:
- A Bachelor’s degree in Business Management
- A Masters degree in Business Management with specialization in Sales and Marketing and brand management is highly preferable
- A Professional degree in Marketing and Brand Management
- On-job experiences as brand communicator or strategist
Brand Strategist Salary:
The average annual salary of a Brand Strategist ranges from $50,000 to $75,000.
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Best info on the web!!! Great job!!