Marketing Officer Job Profile and Description

The job of a Marketing officer is to coordinate various marketing activities of an organization. His job consists of developing various marketing concepts, endorsements, managing special events and promotional seminars for a product or services.

Duties and Responsibilities

• Develop good relations with media and staff.
• Perform the duties assigned by the marketing manager.
• Organize marketing campaigns.
• Be present on all marketing events and presentations.
• Give his assistance in achieving precise targets and objects planned by the company.
• Maintain a communication between internal and external dealers.
• Meet the deadlines given by the company.
• Present his writing and proof reading skills under the guidance of marketing manager.
• Provide satisfactory data to the marketing manager for valuable budgetary management of specific activities.
• Ensure that there is proper distribution of all printed advertisements to all departments of the company.

Skills and Specifications

• Should be creative and innovative in his ideas.
• Possess good written and verbal communication skills.
• Should be highly positive in his thoughts.
• Should be meticulous in performing every job.
• Decision making ability to handle various campaigns on his own.
• Able to take challenges and can work under pressure.
• Have perception of changing marketing policies.
• Knowledge about the latest technologies and market trends.
• Teamwork skills.
• Good interpersonal and marketing skills.
• Strong convincing power.

 

Education and Qualifications

For becoming a marketing officer one has to acquire a bachelor’s degree or diploma in marketing field. MBA is preferred in majority of the companies.

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