Media Advertising Consultant Job Description

April 23, 20120 Comments

Media Advertising Consultant Job Profile and Description

The job of a Media Advertising Consultant is to advertise the organization, its products and project a positive picture of the organization before the clients, advertising and media personnel. He needs to interact with the media persons, prepare advertising campaigns and ensure that the organization receives positive reviews from the word of media. The most essential purpose of this professional is to increase the publicity of the organization he is working for.

Media Advertising Consultant Duties and Responsibilities

  • Studying the operation of the organization, evaluating the nature of the products in order to prepare Advertising campaigns and press notes.
  • Organizing meetings with the representatives of the advertisement world in order to offer proper publicity to the organization and its products.
  • Building a positive and lofty image of the organization amongst all specially, in the media in order to enhance its popularity.
  • Maintaining of the good image that has been created of the organization
  • Forming advertising and publicity campaigns in different types of medias- television, print media, radio and on the internet
  • Collecting the feedback of the clients about the organization
  • Building positive and healthy relationship of the organization with media houses

Media Advertising Consultant Skills and Specifications

  • Exceptional knowledge about media advertisement and publicity programs
  • Great communication skills and public relation skills
  • Outstanding ability to write creatively
  • Ability to work within deadline and under high stress
  • Creative and innovation bent of mind
  • Good deal of idea about every concept of advertising.

Media Advertising Consultant Education and Qualifications

  • Bachelor’s degree in media studies, advertising or mass communications from an accredited institution is basic.
  • Internship in advertising or public relations before joining work.

Media Advertising Consultant Food Marketing Manager Salary

The average salary of a media advertisement consultant is in between $35,000 and $110,000 annually. However, their income would greatly vary depending on the nature of the organization they work for and the experience of the professional.

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